Product leader · 20+ years
Matthew Stublefield
28 case studies from 20+ years of shipping, each with the numbers and what didn't work.
NOWFounder, Fieldway
PREVIOUSLYCoinDesk · Stride · Adaptavist · Missouri State University
Springfield, MissouriThe portfolio
Case studies
TalloDesigning a Student Privacy Trust CenterFERPA and privacy law into an access model
CoinDeskCoinDesk Replatform: Arc XP to Sanity + Vercel80+ components cut to 23
CoinDeskCoinDesk Machine Translation70–120% traffic growth
CoinDeskFixing the Consensus 2024 Ticket Checkout20-plus steps cut to two paths
StrideRescuing a Stalled 80-Person Product Team3x throughput in 90 days
AtlassianLearn for Jira: In-App Training for AtlassianReplaced a $6.5M training quote
AtlassianBuilding Atlassian's Global Certification ProgramConcept to a revenue-generating program
Big Four FirmEnterprise Agile Transformation Piloted for 20,000 ConsultantsMade the case for 140,000
Healthcare Organization500K-Page Confluence Upgrade in Regulated Healthcare500,000+ pages upgraded
Missouri State UniversityUniversity Printer StandardizationPrinting costs cut 30%
He stepped in to lead product work for our Career Starter audience, including rebuilding our job search and recommendations experience, but his contributions quickly extended beyond that work. He also built a strong foundation for our work on trust and privacy that we'll continue to build on.
Thinking about bringing me in?
Tell me what's stuck, and we'll find a time to talk it through. I consult through Fieldway, my product strategy and research practice.